Jean Runyon died peacefully at the age of 82 early on October 24, 2009. Jean built and nurtured the widely known and respected public relations/advertising firm, Runyon Saltzman & Einhorn, Inc.
Her involvement in the world of advertising, promotion and public relations goes back...
Our new website aims to be a brilliant resource to all involved in Sacramento advertising. It’s got everything from news updates and job listings to event information and photo gall...
Journalist, model and television personality Veronica Webb will be the master of ceremonies for the 2008 Diversity Achievement and Mosaic Awards. Since capitalizing on her fame as the first African-American woman to sign a major cosmetics contract, Webb has continued to leave an impressive mark o...
Inductees From DIRECTV, Pepsi-Cola North America Beverages, McCann Worldgroup, Google Inc., Tribal DDB Worldwide, Translation Consultation + Brand Imaging, BBDO North America and Starcom MediaVest Group Will Be Recognized
WASHINGTON, D.C.—Eight advertising leaders will be ...
Topics were announced this week for the 2008 Diversity Achievement and Mosaic Awards & Forum. The forum will include two sessions, "Sustainability: Tactics for Retaining Multicultural Talent" and "Creating a Successful Model for Client-Agency Partnerships." The forum, an integral component of...
Maybe things haven't changed that much at all. Maybe what's missing in our "social" marketing transformation is the really boring and basic stuff. Maybe dull drives digital. Maybe fundamentals face us forward. Maybe boring is breakthrough.
MRI Starch Communications looked at which 2009 consumer print ads caught the attention of young men and women. Our slideshow of print ads that had the most "stopping power" among young men and women reveals there are some differences, as you might expect, but when it comes to a crisp glass of imported beer, or a close-up of a flatbread melt, apparently we aren't so different after all.
LOS ANGELES (AdAge.com) -- Dora the Explorer, Nickelodeon's cartoon preschool heroine, is turning 10 -- or should we say, diez? -- and has a host of marketing partners to help her celebrate, from State Farm to the U.S. Census.
NEW YORK (AdAge.com) -- YouTube has spent the past year putting ads in every corner of the site, from big, splashy homepage ads to pre-roll, post-roll and overlays on video. But one aspect has remained curiously ad-free: its mobile site.
CHICAGO (AdAge.com) -- Hilton Hotels has placed its creative advertising account in review, a spokesman said.
NEW YORK (AdAge.com) -- As the beverage industry comes under assault with proposed sugar taxes in several parts of the county, normally fierce rivals Coca-Cola, PepsiCo and Dr Pepper Snapple Group have begun running print and TV ads touting their joint initiative to remove full-calorie soft drinks from schools across the country.
NEW YORK (AdAge.com) -- Looks as if someone else may have their knickers in a twist over the way two Super Bowl commercials featuring pantsless actors were aired back to back during the game.
NEW YORK (AdAge.com) -- The $100 million lawsuit pop-tart Lindsay Lohan filed against E-Trade Financial Corp. this week over a 30-second Super Bowl spot from its agency Grey, New York, appears to have been a crowdsourced effort by friends and random fans of Ms. Lohan on Twitter.
NEW YORK (AdAge.com) -- Pharma giant Pfizer has consolidated under Carat all of its media buying for Wyeth DTC brands, industry executives say. The additional business was previously handled in-house by the Wyeth division and is estimated to be worth some $250 million in billings.
Marketers and agencies may at last surrender to the inevitable logic in having women not just create, but manage the development of conversations with other women.
